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Federal solicitation · W912LC-26-Q-0037 · back to recent

Marketing and Advertising Services

Agency
DEPT OF DEFENSE
Status
Closed
Response deadline
August 20, 2026
Posted
July 21, 2026
Set-aside
Women-owned small business set-aside
NAICS
541810
Source
View on SAM.gov
Last checked
2026-09-02

Solicitation description

This announcement constitutes the only solicitation; quotes are being requested and a written solicitation will not be issued. Set-Aside: This procurement is 100% set-aside for Women-Owned Small Business (WOSB) NAICS Code: 541810 (Advertising Agencies) Small Business Size Standard: $25.5 Million Federal Product/Service Code: R701 Award Type: Firm-Fixed-Price (All or None) 2. SUBMISSION DEADLINES Questions Due: THURSDAY, 30 JULY 2026 at 7:00 am (MST) Answers Posted: THURSDAY, 6 AUG 2026 Solicitation Closes (Quotes Due): THURSDAY, 20 AUG 2026 at 7:00 am (MST) All quotes and questions must be received electronically by email to: delache.n.jnobaptiste.civ@army.mil.

Vendor field in NAICS 541810 (12m)

Top 5 vendors by trailing-12m obligated dollars across this NAICS code, $713.8M total.

DDB CHICAGO INC. 30.1%
WUNDERMAN THOMPSON LLC 17.7%
YOUNG & RUBICAM LLC 12.3%
TRUE NORTH COMMUNICATIONS INC 11.6%
MULLENLOWE US INC 7.6%

Similar opportunities

Other open SAM.gov opportunities under the same NAICS, prioritizing the same buying agency.

Title Agency Est. value Basis
NOI to Award Sole Source Charlotte Advertising DEPT OF DEFENSE $0.6M same agency naics
NEARNG Targeted Advertising with AI DEPT OF DEFENSE $0.5M same agency naics
Award Notice: Marketing Services RRBN IDIQ DEPT OF DEFENSE $0.5M same agency naics
ANG DC Grand Prix Advertising DEPT OF DEFENSE $0.2M same agency naics
ALANG Digital Marketing DEPT OF DEFENSE $0.1M same agency naics
AFA ADVERTISING SERVICES - AD PLACEMENT FOR ANG... DEPT OF DEFENSE $0.0M same agency naics
Educational Lead Generation and Digital Recruitment Marketing DEPT OF DEFENSE - same agency naics
NOTICE OF INTENT TO SOLE SOURCE - Advertising and... DEPT OF DEFENSE - same agency naics

Data this profile does not cover

  • No likely incumbent surfaced; the solicitation number did not match any award record in the trailing window.