Federal solicitation · W50S8V26PA015 · back to recent
AFA ADVERTISING SERVICES - AD PLACEMENT FOR ANG RECRUITMENT SEPT 2026
- Agency
- DEPT OF DEFENSE
- Status
- Open
- Response deadline
- Not posted
- Posted
- August 11, 2026
- Set-aside
- No set-aside (full and open competition)
- NAICS
- 541810
- Estimated value
- $0.0M (as posted)
- Source
- View on SAM.gov
- Last checked
- 2026-08-26
Solicitation description
This firm-fixed-price contract was awarded on a sole source basis for reasons outlined in the attached Justification and Approval Memorandum.
Vendor field in NAICS 541810 (12m)
Top 5 vendors by trailing-12m obligated dollars across this NAICS code, $706.2M total.
| DDB CHICAGO INC. | 25.5% |
| WUNDERMAN THOMPSON LLC | 17.9% |
| YOUNG & RUBICAM LLC | 16.7% |
| TRUE NORTH COMMUNICATIONS INC | 11.7% |
| MULLENLOWE US INC | 7.7% |
Similar opportunities
Other open SAM.gov opportunities under the same NAICS, prioritizing the same buying agency.
| Title | Agency | Est. value | Basis |
|---|---|---|---|
| NMARNG Recruiting Marketing Package Services | DEPT OF DEFENSE | $1.0M | same agency naics |
| Marketing and Advertising Services - Amendment 01 | DEPT OF DEFENSE | $0.8M | same agency naics |
| NOI to Award Sole Source Charlotte Advertising | DEPT OF DEFENSE | $0.6M | same agency naics |
| NEARNG Targeted Advertising with AI | DEPT OF DEFENSE | $0.5M | same agency naics |
| Award Notice: Marketing Services RRBN IDIQ | DEPT OF DEFENSE | $0.5M | same agency naics |
| ANG DC Grand Prix Advertising | DEPT OF DEFENSE | $0.2M | same agency naics |
| New Mexico Air National Guard (NMANG) Advertising Services | DEPT OF DEFENSE | $0.2M | same agency naics |
| ALANG Digital Marketing | DEPT OF DEFENSE | $0.1M | same agency naics |
Data this profile does not cover
- No likely incumbent surfaced; the solicitation number did not match any award record in the trailing window.