Federal solicitation · W50S6N-26-P-A019 · back to recent
ALANG Digital Marketing
DEPT OF DEFENSE · NAICS 541810 · SBA · $0.1M est.
Solicitation description
The USPFO Activity for the Alabama Air National Guard (ALANG) awarded contract W50S6N26PA019 to Directional Ad-Vantage Holdings, LLC. The contract is for an "ALANG Recruiting Smartlite Campaign," which involves providing digital advertising services at five local business locations across Alabama, including Huntsville, Hoover, Mobile, and Dothan
Vendor field in NAICS 541810 (12m)
Top 5 vendors by trailing-12m obligated dollars across this NAICS code, $680.7M total.
| DDB CHICAGO INC. | 29.7% |
| WUNDERMAN THOMPSON LLC | 18.5% |
| TRUE NORTH COMMUNICATIONS INC | 12.1% |
| YOUNG & RUBICAM LLC | 12.0% |
| MULLENLOWE US INC | 7.9% |
Similar opportunities
Other open SAM.gov opportunities under the same NAICS, prioritizing the same buying agency.
| Title | Agency | Est. value | Basis |
|---|---|---|---|
| NOI to Award Sole Source Charlotte Advertising | DEPT OF DEFENSE | $0.6M | same agency naics |
| NEARNG Targeted Advertising with AI | DEPT OF DEFENSE | $0.5M | same agency naics |
| Award Notice: Marketing Services RRBN IDIQ | DEPT OF DEFENSE | $0.5M | same agency naics |
| NJ ANG Recruitment Advertising | DEPT OF DEFENSE | - | same agency naics |
| NOI to Award Sole Source- Atlanta Advertising | DEPT OF DEFENSE | - | same agency naics |
| AL Air National Guard Digital Recruiting | DEPT OF DEFENSE | - | same agency naics |
| Notice of Intent to Sole Source Marketing Services RRBN IDIQ | DEPT OF DEFENSE | - | same agency naics |
| Vehicle Wrap Advertising - Delaware | DEPT OF DEFENSE | - | same agency naics |
Data this profile does NOT cover
- No likely incumbent surfaced; the solicitation number did not prefix-match any award in the FPDSAward window.