Federal solicitation · 70US0926D70092088 · back to recent
National Recruitment Advertising Campaign (NRAC)
HOMELAND SECURITY, DEPARTMENT OF · NAICS 541810 · SBA · $90.0M est.
Solicitation description
This is a non-personal services contract to provide all services relating to the NRAC and to plan, design, produce, execute, evaluate, and measure the effectiveness of advertising in support of USSS national, regional, and local recruiting efforts.
Vendor field in NAICS 541810 (12m)
Top 5 vendors by trailing-12m obligated dollars across this NAICS code, $680.7M total.
| DDB CHICAGO INC. | 29.7% |
| WUNDERMAN THOMPSON LLC | 18.5% |
| TRUE NORTH COMMUNICATIONS INC | 12.1% |
| YOUNG & RUBICAM LLC | 12.0% |
| MULLENLOWE US INC | 7.9% |
Similar opportunities
Other open SAM.gov opportunities under the same NAICS, prioritizing the same buying agency.
| Title | Agency | Est. value | Basis |
|---|---|---|---|
| National Recruitment Advertising Campaign Services (NRAC) | HOMELAND SECURITY, DEPARTMENT OF | - | same agency naics |
| College Market Recruiting Services | HOMELAND SECURITY, DEPARTMENT OF | - | same agency naics |
| NOI to Award Sole Source Charlotte Advertising | DEPT OF DEFENSE | $0.6M | same naics |
| NEARNG Targeted Advertising with AI | DEPT OF DEFENSE | $0.5M | same naics |
| Award Notice: Marketing Services RRBN IDIQ | DEPT OF DEFENSE | $0.5M | same naics |
| FY26: Graphic Design Contract | VETERANS AFFAIRS, DEPARTMENT OF | $0.3M | same naics |
| ALANG Digital Marketing | DEPT OF DEFENSE | $0.1M | same naics |
| Navy Advertising and Marketing Services | - | same naics |
Data this profile does NOT cover
- No likely incumbent surfaced; the solicitation number did not prefix-match any award in the FPDSAward window.